Values and love
Hey fellow founders,
Meet the owners of The Simple Co. and SimpleCitizen, Laura and Sam. They started out their businesses by looking at their personal situation and now they're helping thousands of people. What we love about their story is that their business motivations are based on values and love.
Also, read about StartOut that supports LGBT entrepreneurs, how to price anything, avoiding issues with VCs, how VCs think about you, and how to increase customer referrals.
Must read
Lauren Singer runs a company with one business goal: Go out of business
For this entrepreneur, her purpose will kill her business.
The business that love built: how an entrepreneur created his green card startup
"She turned to Stoddard. Would he take the hit for her? He took the cup, and drank it all. "That was probably the initial spark," he says."
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Culture
Social entrepreneurs need to be futurists, too
Social entrepreneurship is almost always a reaction to the past: They need to think about the future. This article is about a (free) book that might help you do just that.
The power of being an out entrepreneur
StartOut is one of many organizations that support Out Entrepreneurs with their business. Too many LGBT Entrepreneurs think they have to hide who they are to become successful.
The soul of an entrepreneur
"Your company should be a true extension of yourself, what you believe in and what you value in life. If you truly want to be successful, you need to go as deep as possible now to figure out everything about yourself and what matters to you."
Product
How to price anything
Some valuable tips on how to price your product. Even the sound of the price might deter people from buying things
Design
Saudi millennials don’t use their phones like we do
Designers go all the way to understand people. Studio D went to Saudi Arabia and used research methods and techniques that could be interesting for you too.
Finance
The meanest thing VCs can do to founders (and it’s usually the founders’ fault)
The three key issues that can be easily be avoided with VCs. Read on about how to do this.
Inside the mind of a venture capitalist
In this article from McKinsey, Steve Jurvetson, a partner at Draper Fisher Jurvetson, reveals what he looks for in entrepreneurs and explains how large companies can respond to disruption.
Sales
The 3 not-so-secret strategies to increasing customer referrals
"It is the ultimate life hack for businesses, no matter if you’re B2B, B2C, a service or a product. The funny part is… this is something overlooked by most businesses."