Issue 30

How does your weekend look?

All fun and games or does 'work' = life? Do you even need a work/life balance? We're asking because we send this out during weekends, which some people we talked to about Curated found odd. To us, the weekends are for reflection, and to come up with new insights. Therefore, we believe that there is no better time to send out our Curated than at the beginning of your weekend, so you can read up on what's been happening.

But we'd love to hear your 2 cents on this. After all, you are our audience.

Thanks for reading, - Leon, Sujan & Larry

Culture

Words, words, words.

A brief article on the importance of your wording.

Growth

Periscope, by the numbers

"Optimizing for DAU/MAU doesn’t properly motivate our team to create a product that people love. Here’s why: if we were motivated to grow DAU, we’d be incentivized to invest in a host of conventional growth hacks, viral mechanics, and marketing to drive up downloads. This direction doesn’t necessarily lead to a better product, or lead to success for Periscopers."

Growth hacking has two phases and using the wrong one will sink you

Are you prospecting or mining? What is the difference?

This simple marketing strategy can make you a popular blogger

Are you typing away in a dark corner of the internet? How about hoping to be discovered by influencers and people in your target audience who will instantly fall in love with what you write?

Product

6 tips to create and innovate

Sometimes a problem is tough to solve. These six tips by Tim Brown provide a different perspective to look at them and solve them.

Tools

The ultimate guide to doing anything in Slack

Slack is an immensely popular tool for startups, and this is a great article on how to make Slack work for you if you're just starting your Slack experience. Bonus points for the #startup mention.