In this edition of Startup Curated, you will find unwritten rules that apply to the startup game, and how having Imposter Syndrome beats being a Lead Lemming.
We have some great news; Simone and I are expecting a baby at the end of January. This is also why we are considering to get Startup Curated a new home and leadership. If you are interested in the opportunity, please hit reply!
Enjoy reading,
Must read
The entrepreneur’s fundamental superpower: the Conditional Close
An end-to-end (long read) guide on the undeniable power of the Conditional Close, with strategy, rationale, and examples to give your startup momentum.
Culture
Modern Entrepreneurship
Leading with open ended questions: giving advice to gaining insight
"Have you noticed what happens when someone asks you a really good open ended question? Your mood shifts and body language changes as your mind sets on a quest to look within, think deeply, and churn out ideas. The endorphin rush that comes from exploring uncharted territories triggers a positive feeling in the body. "
How to test your startup idea
A simple play by play on how to test that startup idea you've been having.
Team
Sales
Selling through tenses: how Sonos is using the digital experience to connect with and sell to customers
And how focussing on 'Margin per Session' enables you to focus on higher quality.
Thank you
Thank you for finishing issue #288 & credits
Thank you for reading Startup Curated, and special thanks go out to Leon Pals and Raymond Hannes for their help with curating! Want to be part of the team or curate a guest issue? Send us a message!
If you value Startup Curated, feel free to forward this copy to your friends to help us grow. Or consider sponsoring, simply reply and we'll talk!