Consciousness hacking, has any of our readers tried it? Maybe, in due time, it'll help to find a solution for the minimum wage many founders are currently stuck with. In our must-read this week, you can find a detailed explanation of how much founders earn, but moreover why and how this should change in the near future.
One of the big discussions in the past years has been to introduce a basic income, a solution that isn't mentioned in the must-read but might be helpful. What do you think? We'd love to learn your thoughts about it, feel free to comment (or submit your stories) on Submit.
Must read
Being a startup founder is a minimum wage job — Here’s the proof
"50% of founders make an average of $5.61 an hour." - This is not a cry for more wage, but a call for change in the early phases of means to financing the startup process. 💬
Sponsored
Slack Bot for Facebook Ads
Predict campaign results, get smart recommendations and simplify your days. Made by Zalster - a Facebook Marketing Partner.
Culture
Inside Silicon Valley's new non-religion: consciousness hacking
"I saw spiritual attainment and I thought, 'That does not need to be religious. That can be scientific.'" - An intriguing long-read on the Valley's current quest to hack consciousness. 💬
The 4 red flags I missed as the startup imploded around me
Sharing red flags, failures, or startup post-mortems is highly valuable for others in the same position: A chronicle of missing red flags, which in hindsight seemed clear markers to walk away from this startup. 💬
Startups are turning customers into lobbyists
Three ways Uber and other companies rally you - their most important stakeholder, namely the customer - to their cause. 💬
Modern Entrepreneurship
Building minimum viable brand for startups
The MVB, the minimum viable brand, is just as important as the minimum viable product. However, branding often stays quite intangible as a concept. Therefore this read talks you through having your purpose, people, proposition, product, and personality clear. 💬
How two companies hooked customers on products they rarely use
Nir Eyal's learnings on how to get customers 'hooked' in markets that don't include daily habits. 💬
Product
The science behind viral apps (and how to build one)
Putting Nir Eyal's work into practice: this article provides you a theoretical and a practical guide to building engaging, habit-forming apps. 💬
Finance
The Build vs. Buy equation
If you’re wondering what your business might be worth to an acquirer, use the “the Build vs. Buy equation”. 💬
Dear ICOs, how are you treating past investors?
A piece to get you thinking about how to treat investors in the ICO ecosystem. 💬
